Web Producer job description
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What does a Web Producer do?
The Web Producer is responsible for coordinating and executing content for websites, ensuring they are visually appealing and user-friendly. This role supports the digital strategy by managing online projects and collaborating with various teams to bring engaging web experiences.
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What are the Key Responsibilities of Web Producer
- Coordinate website content and updates with various departments.
- Manage project timelines and ensure deadlines are met.
- Collaborate with design and development teams for site improvements.
- Monitor site analytics and suggest improvements based on data.
- Ensure content meets SEO guidelines and best practices.
- Troubleshoot website issues with technical teams.
- Prepare and manage budgets for web projects.
- Conduct regular audits of the website for accuracy and compliance.
What are the Skills and Requirements for a Web Producer?
- Strong understanding of web technologies and CMS platforms.
- Proficient in HTML/CSS and web design tools.
- Excellent project management skills.
- Strong analytical abilities to interpret web analytics.
- Effective communication and team collaboration skills.
What are the KPIs to track for Web Producer?
The Web Producer's achievements are measured by timely project delivery, high website engagement rates, and minimal site downtime. Their focus is also on ensuring content quality and implementing effective SEO practices to enhance user experience.
Project Delivery
Timely completion of web projects within set timelines.
Website Engagement
Improvement in user interaction and session duration.
Content Quality
Maintaining high standards for web content accuracy and effectiveness
Reports to
Digital Marketing Manager
Collaborates with
Designers, Developers, Content Writers
Leads
Web Content Assistants
Are any specific tools or software required for the Web Producer role?
- WordPress
- Google Analytics
- Adobe Creative Suite
- Trello
What is the qualification of Web Producer?
Bachelor's degree in Digital Media, Web Design, or a related field, with 2-4 years of experience in web production or management.
