Webmaster job description
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What does a Webmaster do?
The Webmaster is responsible for maintaining and managing the company's website to ensure optimal performance, security, and content relevance. This role is crucial for enhancing the online presence and reliability of digital operations, thus supporting business goals and digital engagement strategies.
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What are the Key Responsibilities of Webmaster
- Monitor and improve website performance and security.
- Update website content periodically to ensure accuracy.
- Coordinate with IT and marketing teams for content and technical updates.
- Troubleshoot website issues and document resolutions.
- Conduct regular site audits to optimize content and structure.
- Manage hosting environment and third-party integrations.
- Improve website's load speeds and responsiveness.
- Implement best practices for website search engine optimization (SEO).
What are the Skills and Requirements for a Webmaster?
- Proficiency in HTML, CSS, and JavaScript.
- Experience with CMS platforms like WordPress, Drupal, or Joomla.
- Strong problem-solving and multitasking abilities.
- Knowledge of SEO and web traffic metrics.
- Familiarity with website analytics tools (e.g., Google Analytics).
What are the KPIs to track for Webmaster?
The performance of a Webmaster is measured by website uptime, user experience, page load times, and successful resolution of technical issues, ensuring the website meets current web standards and fulfills user needs.
Website Uptime
Maintaining optimal website availability and performance.
Page Load Speed
Ensuring website pages load within industry-standard benchmarks.
Issue Resolution Time
Minimizing time taken to resolve website-related technical issues.
Reports to
IT Manager
Collaborates with
Marketing Team, IT Support
Leads
N/A
Are any specific tools or software required for the Webmaster role?
- Adobe Dreamweaver
- Google Analytics
- WordPress
- Joomla
- Drupal
What is the qualification of Webmaster?
Bachelor's degree in Computer Science, IT, or a related field, with 3-5 years experience in web management or development.
