Apparel Merchandiser job description
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What does a Apparel Merchandiser do?
The Apparel Merchandiser is vital in curating and optimizing product offerings to meet market demand and enhance brand presence. By aligning merchandise strategies with customer preferences and fashion trends, this role significantly contributes to sales growth and brand positioning.
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What are the Key Responsibilities of Apparel Merchandiser
- Develop and execute merchandising plans that align with sales and marketing objectives.
- Analyze market and sales data to make informed product decisions.
- Work closely with design and production teams to ensure timely product development.
- Coordinate with retail, e-commerce, and marketing teams to optimize product promotions.
- Monitor inventory levels and re-order to maintain healthy stock levels.
- Negotiate with suppliers for cost-effective purchasing.
- Conduct regular competitor analysis to stay ahead in the market.
- Ensure the visual merchandising aligns with brand standards and appeals to target customers.
What are the Skills and Requirements for a Apparel Merchandiser?
- Strong analytical skills and proficiency in data analysis software.
- Excellent communication and negotiation abilities.
- Understanding of supply chain and inventory management.
- Creative flair for visual merchandising and product presentation.
- Ability to work collaboratively with cross-functional teams.
What are the KPIs to track for Apparel Merchandiser?
The Apparel Merchandiser's performance is assessed by improvements in sales metrics, successful execution of merchandising strategies, and product turnover rates. Effectiveness in inventory management and supplier negotiations are also key indicators.
Sales Growth
Meet or exceed sales targets for assigned product lines.
Inventory Efficiency
Maintain optimal inventory levels to minimize costs and maximize availability.
Product Turnover
Increase the speed of stock turnover to improve cash flow.
Reports to
Merchandising Director
Collaborates with
Sales, Design, Production, and Marketing Teams
Leads
Merchandising Assistants
Are any specific tools or software required for the Apparel Merchandiser role?
- Microsoft Excel
- SAP
- Tableau
- Adobe Creative Suite
- PLM Software
What is the qualification of Apparel Merchandiser?
Bachelor's degree in Fashion Merchandising, Business, or a related field, with 3-5 years of experience in merchandising or buying roles in the apparel industry.
