B2B Sales Manager job description

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What does a B2B Sales Manager do?

The B2B Sales Manager plays a crucial role in driving business growth by developing and managing customer relationships within the business-to-business sector. This position is central to achieving revenue targets by implementing strategic sales plans and working closely with cross-functional teams.

Free B2B Sales Manager Job Description Template

Free B2B Sales Manager Job Description Template

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What are the Key Responsibilities of B2B Sales Manager

  • Develop and implement effective sales strategies to achieve business objectives.
  • Identify and pursue new business opportunities and markets.
  • Build and maintain long-term relationships with key clients.
  • Negotiate contracts and close agreements to maximize profits.
  • Collaborate with Marketing and Product Development teams.
  • Monitor and analyze sales performance metrics.
  • Manage and mentor a team of sales representatives.
  • Present sales forecasts and business proposals to senior management.

What are the Skills and Requirements for a B2B Sales Manager?

  • Strong negotiation and communication skills.
  • Proficient in CRM software and Microsoft Office Suite.
  • Ability to build and maintain strong client relationships.
  • Strategic thinking and problem-solving abilities.
  • Proven track record of meeting or exceeding sales targets.

What are the KPIs to track for B2B Sales Manager?

The B2B Sales Manager's performance is evaluated through the achievement of sales targets, growth in market share, expansion of customer base, and improved client satisfaction ratings.
Sales Targets
Meet or exceed quarterly and annual sales goals.
Market Share
Increase market share within targeted industries.
Client Satisfaction
Improve customer satisfaction and retention rates.
Reports to
Director of Sales
Collaborates with
Marketing Team, Product Development
Leads
Sales Representatives

Are any specific tools or software required for the B2B Sales Manager role?

  • Salesforce
  • HubSpot CRM
  • Microsoft Office
  • ZoomInfo

What is the qualification of B2B Sales Manager?

Bachelor's degree in Business Administration or related field, with 5-7 years of experience in B2B sales management.

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