Merchandising Manager job description
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What does a Merchandising Manager do?
The Merchandising Manager is responsible for planning and executing merchandising strategies to drive sales and enhance the brand presence in retail environments. This role is key in aligning product presentation with consumer trends to ensure optimal inventory levels and increase profitability.
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What are the Key Responsibilities of Merchandising Manager
- Develop and implement merchandising strategies to achieve sales targets.
- Analyze market trends and consumer behavior to inform product placement decisions.
- Oversee the planning, purchasing, and distribution of inventory.
- Collaborate with product development and marketing teams to align on launch plans.
- Manage pricing, promotions, and markdown strategies.
- Lead visual merchandising efforts to create an appealing shopping experience.
- Monitor and report on key performance metrics for merchandising initiatives.
What are the Skills and Requirements for a Merchandising Manager?
- Strong analytical skills and attention to detail.
- Proficient in merchandising software and inventory management systems.
- Excellent leadership and team management abilities.
- Strong communication and negotiation skills.
- Ability to work collaboratively across departments.
What are the KPIs to track for Merchandising Manager?
The Merchandising Manager's success is evaluated based on meeting sales growth targets, maintaining optimal inventory turnover rates, and enhancing customer shopping experiences through strategic product placements and effective promotional activities.
Sales Growth
Achievement of projected sales increases through effective merchandising strategies.
Inventory Management
Maintaining efficient stock levels and minimizing excess inventory.
Customer Experience
Enhancement of in-store experience through strategic product displays.
Reports to
Director of Retail Operations
Collaborates with
Marketing Team, Product Development Team
Leads
Merchandising Coordinators, Visual Merchandisers
Are any specific tools or software required for the Merchandising Manager role?
- SAP
- Oracle Retail
- JDA Software
- Adobe Creative Suite
What is the qualification of Merchandising Manager?
Bachelor's degree in Business, Marketing, or related field; 5+ years of merchandising experience in a managerial role.
