Media Buyer Resume Template (2025)

Media Buyer Resume Sample (2025)

Media Buyers play a crucial role in the advertising industry by purchasing advertising space across various media platforms. They ensure that promotions reach the target audience effectively, which is vital for driving sales and brand awareness. In the Middle East region, the demand for Media Buyer roles is projected to grow by 7% by 2025, with average salaries ranging from $45,000 to $70,000 annually in this market. Now, we will guide you on how to write a great resume for a Media Buyer.

How to Present Your Contact Information

Full name.
Professional email address (avoid unprofessional ones).
Link to your portfolio, LinkedIn, or relevant online profiles (if applicable).
Phone number with a professional voicemail.

How to Write a Great Media Buyer Resume Summary

Dynamic and strategic Media Buyer with over 5 years of experience in negotiating, purchasing, and evaluating advertising space. Proficient in managing large accounts with an eye for market trends and quantitative analysis. Successfully reduced media spending by 15% while increasing campaign reach by 20%. Aiming to leverage expertise in digital media strategies at ABC Corporation to drive robust brand visibility and engagement.

What Skills to Add to Your Media Buyer Resume

Technical Skills:

Programmatic advertising platforms
Google AdWords Certification
Data analytics software (e.g., Google Analytics)
Market research tools
Digital media planning

Soft Skills:

Negotiation skills
Analytical thinking
Communication
Problem-solving
Time management

What are Media Buyer KPIs and OKRs, and How Do They Fit Your Resume?

KPIs (Key Performance Indicators):

Cost Per Acquisition (CPA)
Return on Ad Spend (ROAS)
Click-Through Rate (CTR)

OKRs (Objectives and Key Results):

Increase ROI on media buys by 20% within the next quarter
Expand media reach to a 15% broader audience demographic
Reduce cost per acquisition by 10% by optimizing media contracts

How to Describe Your Media Buyer Experience

List your experience in reverse chronological order. Focus on achievements, responsibilities, and quantifiable outcomes.

Right Example:

Managed a media budget of $500,000 annually, achieving a 10% improvement in Return on Ad Spend (ROAS).
Negotiated advertising rates with media outlets, securing a 12% cost saving which increased marketing ROI by 15%.
Implemented data-driven strategies for ad placements, resulting in a 30% increase in engagement rates.

Wrong Example:

Bought ad space for TV and radio without mentioning specific results.
Worked with various media outlets but did not negotiate prices.
Managed the media budget without specifying the size or outcome.