How to Present Your Contact Information
- Full name.
- Professional email address (avoid unprofessional ones).
- Link to your portfolio, LinkedIn, or relevant online profiles (if applicable).
- Phone number with a professional voicemail.
Experienced Media Planner with over 5 years in creating, executing, and optimizing media plans for diverse industries. Proven ability to increase brand reach by 30% through strategic market analysis and data-driven decision-making. Seeking to leverage expertise in a challenging new role to drive growth and promote brand visibility.
Technical Skills:
- Google Analytics
- Media planning software (e.g., Nielsen, MRI, Comscore)
- Digital advertising platforms (e.g., Google Ads, Facebook Ads)
- SEO and SEM strategies
- Data analysis and reporting tools
Soft Skills:
- Analytical thinking
- Strong communication
- Negotiation skills
- Time management
- Creative problem-solving
KPIs (Key Performance Indicators):
- Increase in target audience engagement
- Reduction in cost per impression (CPI)
- Timeliness of campaign execution
OKRs (Objectives and Key Results):
- Expand market reach by 25% in the next quarter
- Achieve a 20% reduction in CPC for digital campaigns
- Develop and implement a cross-platform strategy by Q3
List your experience in reverse chronological order. Focus on achievements, responsibilities, and quantifiable outcomes.
Right Example:
- Developed and managed media plans resulting in 20% increase in audience engagement for Client X.
- Optimized media buying strategies, reducing the average cost per impression by 15% year over year.
- Collaborated with cross-functional teams to execute a national campaign, leading to a 30% increase in brand awareness.
Wrong Example:
- Handled media planning for clients.
- Implemented strategies to help increase engagement.
- Worked with team to promote brand awareness.
